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    Tuesday, 10 December 2013

    The Importance of a Website

    It is only by looking at successful businesses or individuals that one can begin to understand the importance of a website. In simple terms, a website can be described as a compilation of pages that represent a business, company or an individual on the World Wide Web.

     These pages contain information that can be in form of text, images and sound bytes and recently, video and animation. The first page of a website is usually known as the Home Page and this is where most of the internet users will first land whenever they visit your website. This being the case, your Home Page should contain interesting information that will draw your readers into the rest of the website.

     A website can either be detailed or simple according to its intended use. In spite, of this, some webmasters believe the success of a website lies in extensive programming and graphic design.
    Below, we are going to see why you need a website to succeed:

    •    Business – the importance of a website becomes evident when it comes to advertising your business. With web presence, you will be able to let people know about your products and services. With the internet, you will be in a position to reach a wide range of people from all over the world. This can be achieved within a very short time and at any given time of the day.

    •    Products – just like a business, a website can act like an effective salesman when it comes to your products. You will be able to reach people from all genres at all times of the day be it night or day. Your website will allow potential clients to gain more information on your products. Also, clients can purchase your products directly from your website.

    •    Communication – the importance of a website does not only apply to people who have something to sell. Anyone who has something to say can also use a website to reach their targeted audience. Seeing that the website is visited by millions of people on a daily basis, it is the perfect platform for anyone who wishes to say something to the public.

    •    Information – millions of internet users from every part of the world use the internet to get every kind of information they need. If you are an expert at any particular field, you can use your website to share your knowledge. Some people even use their websites to sell their information.


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